In early 2005, the nation was shocked by the official revelation, after months of tabloid covers suggesting it, that Jennifer Aniston and Brad Pitt were splitting up. Of course, the official announcement came long after the couple made the decision to break up — and, stupidly, after the Christmas holiday when nobody cares about the news — but just in time for beacon of journalism Us Weekly to sic reporters Mara Reinstein and Joey Bartolomeo on the couple and, in five days, spit out a 40,000-word (large type) print book. An amazing feat of (ripped off?) reporting and celebrity news spin, to be sure.

And now, People is ready to carry on the tradition of rush publishing.

Though perhaps Larry Hackett's team had more time to rush its Paul Newman tribute book to shelves, since his death has, of late, been a matter of when, not if. Indeed, acknowledges People to Folio: "Because of Newman’s illness, we began working on this project before his passing."

The book, a "tribute," will be 96 pages, soft cover, have 450,000 copies printed, cost $12, and be available for purchase beginning Oct. 11. And in true un-Newman fashion, its proceeds will not benefit any charities. Which is sort of okay, because this year, the print industry basically is a charity.