3,000 More Copies of Crackhead Book Sold!
By last week, David Carr's book The Night of the Gun had made it to his own newspaper's "extended best-seller list." All it took? A mediocre 3,342 copies sold.
And now, an update: He's moved another 3,000 copies, for a grand total of about 6,000 units for the week ending Aug. 17.
This, according to Nielsen BookScan, which tracks about two-thirds of all book sales, so let's say Carr's actual tally is closer to about 9,000. Last week, it stood at No. 82 on Amazon's sales rank; today, it's at No. 134.
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This is not too bad considering the topic. Now of course, if he had been smart enough to be a drug addict in New York City, he would have sold 90,000 copies by now. My guess is that people are just not as interested in a reading about a regional crackhead as they would be a New York City crackhead. The regional crackhead market is not a large one.