As July wears on, the humidity is joined with a slate of terrible, no good, very bad television. Do not make us combine the words "celebrity" and "circus" to describe what we mean — you get it. You've watched it. But then there is the low-budget, kitschy alternative that is so simple, so mindless, and yet so adorable, it just makes sense to watch during the summer. We are talking about the Discovery Channel's Cash Cab, where Ben Bailey plays driver and host, asking passengers a slew of questions between pick up and their destination. A small cash prize and 11.2 seconds of fame is what's on offer — the most anybody has won is $4,100 — which makes Cab, which won the 2008 Daytime Emmy award for best game show, besting Drew Carrey's first time out as host of The Price Is Right, perhaps the most basic of all game shows. It's also the most brilliant. And it's also the best thing to happen inside the Taxi & Limousine Commission's boundaries since the "waive your ATM card and get a free ride" HSBC cab.