BET Too Violent and Profane for Advertisers
A content analysis of BET’s programming called “The Rap on Rap” that concluded that viewers of the channel’s popular shows are exposed to violence, profanity or obscenity once every 38 seconds has reportedly inspired Proctor and Gamble, Pepsi and General Motors to pull advertising from Rap City and 106 & Park.
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Editorial Director
Congratulations and good thinking to the few but mighty sponsors who were smart enough to cancel. Please don't get sucked in again.