Vera Wang, who's lent her name to everything from Serta mattresses to HP computers, will now lend it to Brides.com. In the form of a byline. The designer today begins blogging there for the week, which, as we guessed before we even clicked on over, is less an opportunity for Ms. Wang to wish you a happy ever after than a chance to plug her latest offering: VeraWangWeddings.com.