Perhaps you've been made aware that these two things called Hurricane Ike and Hurricane Hanna are attacking Americans like a pair of terrorists, squashing homes, tearing up roadways, and taking aim at our oil fields. Ike is headed to South Florida and the Gulf of Mexico while Hanna is headed to the Carolinas to punish us for embracing gay marriage. So you know what this weather-related tragedy is perfect for?

A marketing opportunity.

Underwear website Nuwear.com — think International Male, but only for skivvies — just alerted customers to its "Hurricane Sale 10% Off Everything at Nuwear.com." Be sure to use promo code "Hanna"!