
As if Dina and Ali Lohan's terrible, must-watch series Living Lohan wasn't putrid enough, you can add "blatant corporate tie ins" to your many reasons to complain about the show while waiting nervously for its premiere.
Living Lohan is being produced by the Maloof brothers, who sometimes dine with Britney Spears, and other times run a multi-billion dollar empire that includes the Palms Casino Resort in Las Vegas and the Sacramento King basketball team.
And don't think they signed up to work with difficult Dina Lohan just because her dye job looks okay on camera: They're in it for the synergy.
So how will the fame-seeking Lohans work together with the publicity-seeking Maloofs?
In the skein's eight episodes, 14-year-old Ali, the sister of Lindsay Lohan, will be shown staying at the Palms and using its various facilities while producing her upcoming album. Her brother Cody will work as a ball boy for the Kings.
The placement is no surprise: The Maloofs' film, TV and music arm, Maloof Prods., produces the series, its second after last year's reality outing "Bullrun" on Spike TV.
Show is a co-production with Bunim-Murray, which had already partnered with the Maloofs on "The Real World: Las Vegas" when the cast of the long-running reality series was housed at the Palms.
Yet despite that exposure, "There was so much of the Palms that hadn't been shown on camera before," said Andrew Jameson, president of Maloof Prods. "We had all these great venues we could play with. This show gave us an opportunity to organically plug everything in there."
That includes the Pearl theater and the $8.5 million recording studio in the hotel's second tower. Three episodes will showcase that studio.
"So many music people come to Vegas," said Phil Maloof, chairman-CEO of Maloof Prods., "but there wasn't a state-of-the-art facility people could use while they're here." Since it opened, the studio has hosted Celine Dion, Elton John and the Killers.
The Maloofs are hoping "Living Lohan" will help put a spotlight on their resort, as well as the artists on their little-known record label, a joint venture with Interscope that will eventually distrib Ali Lohan's album. New label's also signed the harder-edged Rev Theory, whose first album bows in June. [Variety]

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