• Retired NFL star Tiki Barber to join NBC's Today Show; maybe this will help them "tackle" the male thirty-something market.

• In sad news for publishing moguls (and Anna Wintour's assistants) magazine circulations were way down in the second half of 2006.

• With the help of Walter Pincus, Tim Russert and Bob Woodward's testimonies, the Scooter Libby trial is now expected to replace Michael's as the newest hotspot for media elite.

• MTV job cuts have decimated its five business units. Still intact: those idiots on The Real World.

• After thinking about it for a week or two, Times' publisher Arthur Sulzberger Jr. has decided he actually does care whether or not the NYT is still in print five years from now.

• Ron Goldman's family continues to fight for the $40 million O.J. still owes them for "that whole murder thing." Related: USA Today can't write a lied to save its life.