Music Mags Watch Ad Pages Plummet, Believe There's No Cause for Fear
 

rollingstone.jpg Spin magazine, which, honestly, we didn't know was still publishing, is the only major music magazine to see its ad page count grow in Q1. Everybody else is down year-over-year: Rolling Stone (27%), Blender (9%), and Vibe (19%). But even as these print rags see their ad budgets dwindle as media buyers move spends online, they remain overly confident in their own product. Says Blender publisher Ben Madden: "[Readers] need a credible guide. Nothing online can be that guide." Pitchfork, NME, and Stereogum would beg to differ, but then again, they have sustainable business models.

Apr 22, 2008 · 4 views (beta) · Link · 1 Response
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Comments (1)

No. 1 · dan

didn't know SPIN was still publishing ? I venture that you have never heard of My Morning Jacket, REM ,Vampire Weekend, Babyshambles, Kanye West or Daft Punk who have all been on SPIN 2008 covers.

Posted: Apr 22, 2008 at 3:52 pm · @Reply · [Flag?]
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