"The Rise and Fall of the 'Bus Plunge' Story." For reasons that're hopefully obvious to even casual observers, it's clear Jack Shafer has been sitting on this story for quite some time, letting it collect dust and STDs on the shelves when there are no media shenanigans of substance for his column. And it's rather unfortunate he had to pull out this sleeper item, when there's plenty in bubbledom to choose from: NYDN loses its city editor, "Judy Miller" and "WMD" are in the same headline again, NBC Universal is making this job cut thing the most drawn out and painful affair possible. But nah, Shafer wants to know where the square inch of newsprint reserved for buses flying off cliffs went.