The fears have been confirmed: Bradon Holley is moving to shed the sharp-tongued, bitchy, Jane, and turn her into an iPod obsessed Louis Vuitton carrying fashion fiend.

In an attempt to further placate and streamline young women, who apparently are considered only important for their ability to buy belts, give blow-jobs, and plan for Botox, Jane will be turning away "from the tone that helped set [it] apart from the Glamours and Cosmos of the magazine world."

Women's Wear Daily interviews Holley, who points out that the stigma against high fashion is over, (and really, nobody wants to go back to grunge). "A Jane girl can wear Marc Jacobs shoes and still be irreverent." (Jacobs, as it happens, is profiled in the March issue.) Irreverent and funky, however, is as far as the new, sweeter Jane, is going to go.

Holley is also carrying a major ELLEgirl theme over to Jane: rock chicks. "Music and fashion are really intertwined for this woman," Holley said. "Our girl is a lot like her iPod."

We're not sure yet if this is a result of having a more upbeat editorial mission or Conde Nast shunning the heroin shooting, wrist-slashing girls of yesteryear. Even so, an over-saturation of Marc Jacobs stomping iPod addicts in the LES doesn't feel So Jane. It just feels so mainstream.

Two Women's Magazines Shift Focus to 'Millennials' [Julie Bosman]
Not-So-Plain Jane [Jeff Bercovici]