After paying an estimated $1.3 million for photos of Ashlee Simpson and Pete Wentz's wedding, People magazine won't risk any opportunity to turn their investment into a web traffic boon.

Meanwhile, while Joe Simpson turned his youngest daughter's nuptials in a press spectacle, one other starlet managed to exchange vows under the radar: Jessica Alba, with Cash Warren, in a shotgun wedding. Perhaps it helped that nobody else was at the ceremony, and rather than wearing white, Alba chose "a long blue dress and her hair back in a ponytail."