Poke David Beckham With This
It's a far cry from a beefcake campaign for Emporio Armani underwear, but David Beckham has to afford his wife's shopping habits somehow. So here's his latest endorsement: Sharpie. From what we understand, Becks isn't appearing in any of the spots, just lending his name, which hopefully means Newell Rubbermaid got him on the cheap. Actually, says Sharpie's publicist, Beckham will appear in future spots; these are just teasers. If all goes according to our hopes and dreams, the upcoming ads will have a conspicuously placed marker by his bits and pieces.
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Editorial Director
Don't all those guest star bits she's doing on Ugly Betty and Project Runway and such pay her bills?
that b*otch gets PAID to attend everything she does, true, at least SOME fashion shows. and even if she didn't get paid to be guest JUDGE for the PR finale, they DID plug her jeans line.
She likely was only paid scale for her guest star appearances.
Generally, those roles, while healthy for the show (i.e. increased ratings) are also a chance at free publicity for the star. Posh is promoting her namesake fashion line, for instance, and a guest spot on a hit TV show is great press .. it keeps her in the public eye (not that the tabloids don't help with that), and there's much more value to that than being paid a small fee for appearing.