Ha ha ha! The Red Roof Inn hotel chain, whose market research has shown that Red Roof customers are "big fans" of Nascar racing, is launching a new country music-based marketing campaign that tacitly admits exactly what many have suspected for years: that Red Roofs are low budget, simple and unbelievably boring, much like modern country music. Now, people on the run from the law lured into Red Roof Inns by "Red Roof Loves Country" print ads and billboards can then stay one step ahead of the cops with prerecorded wake up calls from country stars Phil Vassar and Little Big Town.

Of course, every thinking person knows the Red Roof Inn doesn't love country so much as it loves people who love country's money, something other companies have apparently also realized as of late. (Surprise! Folk in cowboy boots have cash, too, and that they can be suckered by good old fashioned hucksterism just as easily as Fiddy Cent fans.) Besides Red Roof's campaign, Coty has recently released a fragrance named after Tim McGraw and NBC has premiered a reality TV competition called Nashville Star.

Yahoo capitalism! Leave no demographic unexploited!