Sex Sells, and More Sex Probably Sells More
The ad at left, for Cabana Cachaca, is running in a few men’s magazines, and is causing a little spat of controversy, owing to the fact that the model featured in the spot is not wearing any clothes. [WWD]
The ad at right, for Tom Ford’s fragrance, should quiet any notion that we’re entering some sort of new debate about nudity in advertising.
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Editorial Director
It’s too obvious and cliche’ to simply say, “sex sales.”
I’m beginning to wonder if the marketing groups are just running out of unique ideas.
…naked women… now there’s marketing genius. /sarcasm