Staples Proves Some Marketers Understand Viral Video
 

They didn't try fooling you into believing a cell phone could pop corn. They didn't try pretending a German town wanted to launch a car across the Atlantic. They didn't try passing off a movie promo as security camera footage of an office freak out. And they didn't try to encourage stalking women.

Instead, Staple's took a hidden camera cue from Burger King to create this series of excellent viral videos — where a guy tries to pay for things with pennies — plugging its back-to-school shopping event. Two more videos worth complimenting, below.

 

Comments (1)

No. 1 · D. C.

It's Office Max, not Staples!

Posted: Aug 4, 2008 at 6:44 pm · @Reply · [Flag?]
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