Former in-house attorney for General Electric, Adriana Koeck, hasn't been accused of keeping a blog while working for the business giant. But she does stand accused of leaking sensitive — and, um, legally confidential — documents to a reporter. The New York Times' David Cay Johnston, who retired April 11 and now writes for Tax Notes International, is said to have benefitted from Koeck's information generosity, publishing a story for his new employer about an alleged tax fraud scheme at a GE subsidiary in Brazil. Naturally, GE isn't very pleased about the article's allegations — which have been picked up in Brazil but not very much in the U.S. — or how it came to be.

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Jul 25, 2008 · posted by david · Link · 1 Response

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That "undiscovered" tribe in the Amazon that supposedly never had contact with the outside world — publicized by Survival International, which hopes to protect land that indigineous tribes call home — has since been debunked as a previously documented tribe that one of the organization's members had spent time with. But now the pendulum swings back one more time, with Survival International claiming they never called the tribe "lost," and that the media's description of the people blew the story out of proportion. Imagine that!

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Jun 25, 2008 · posted by david · Link · 1 Response

Parking your car sure can be hard. Even if you have a license and have done it before!

Getting the word out about a nifty feature on one of your cars can also be tad bit difficult. Because people are inundated with THREE HUNDRED MILLION marketing messages a day!

So Volkswagon – or so their "guerilla" video clip would have you believe – went around a parking lot in Brazil and applied stickers to all the cars sporting dents, dings, scratches, and scuffs, alerting them to a standard feature on the VW Polo: the parking sensor.

It's the most basic marketing pitch in the history of all marketing: You've got a problem, we've got a solution. And also, if you want those stickers removed properly without leaving that crappy film when you rip them off, you should head to your local VW dealership, 'cause they're probably the only ones who are going to be able to do that for you.

Jun 12, 2008 · posted by david · Link · Respond

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This adorable little girl in the pink dress is not starring in an advertisement for Barbie, Disney, or even a PSA aimed at parents who dress their children in ridiculous pink dresses. It's actually an ad about something far more sinister, but it does make awesome use of glow-in-the-dark technology.

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May 27, 2008 · posted by david · Link · Respond