• Complex magazine finds somebody to lead them into the future. We can't really say how long that future will be, but, at least they have a leader. [NYO]

• George Clooney is making everyone in Hollywood sweat. And they aren't scared or turned on … they're just really, really, hot. [Defamer]

• Just like the rest of us, Paris Hilton drinks her margaritas one schwill at a time. And no matter how much head she offers, when she drives hammered, she get charged with DUI's. Mostly so they can make an example out of her. [TMZ]

• Not only is Arianna Huffington starting up a new, sharp-tongued, site, but it even has a launch date pegged to it. If you consider "November" a date. [FBNY]

• And Maxim also hires two. One from House & Garden. We hope she likes beer bongs more than rubber clogs. [Gawker]

What's the next big career move for the endlessly talent Kevin Federline? He's set to be the face of Five Star Vintage, a young men's collection based out of California. That's right, K-Fed is now a spokesperson for the clothing line, which is sure to be filled with velour, white sneakers, and gold necklaces. We can't imagine that anyone would be so out of touch they actually think seeing an outfit on K-Fed would inspire anyone to purchase it.

Who could Five Star Vintage possibly be targeting?

The campaign targets an elusive male demo, the street-savvy 16-28 year-old who reads Complex from cover-to-cover and takes his style cues from the celebrities shown in the magazine. In the first two images, Federline is wearing jackets, which sell for $59-79 at Macy's, Lord & Taylor, Virgin Megastore and Kitson's, a trendy L.A. outlet.

Oh, ok. Yeah, we could see Complex readers responding to the K-Fed look.

Clothing Line Five Star Shines With Kevin Federline [Sandra O’Loughlin, Brandweek]

Have we misidentified the Jaguar junket crapper? As new details come streaming in, we received notice that it was not Page Sixer Chris Wilson, but former Complex magazine freelancer Guy Cimbalo responsible for the incident that went down last June. We hear the Jaguar team fired off a stern letter to the magazine after the fracas. Cimbalo is now, of course, the web editor of ShockU.com, Hachette-owned Shock magazine's laddy site.

Update: The latest we hear is Jaguar's letter notified Complex the car company contacted police over the "soiled the sheets, then burned them" incident and that they wanted to be imbursed for the damages they had to pay the hotel. Meanwhile, they also suggested Guy needed serious mental help. In the end, Complex did not have to reimburse Jaguar for damages – it turns out the destruction was actually pretty minimal (chimney clogging?), not falling in that $6k to $22k window – and, Guy never did receive mental help. Or criminal charges, for that matter.

Update 2: Putting this story entirely in the crapper, so to speak, we're told there was actually no report of anyone shitting the sheets. Guy merely (and allegedly) tore up a pillow for reasons nobody is quite sure. And now we've completely lost interest.

(Until we get confirmation one way or the other, let's keep in mind all of this is alleged, shall we?)

Earlier: Chris Wilson's Little Napa Accident

We hope you have a few minutes for this breaking news/fresh rumored gossip on the magazine front. Take a seat, grab some M&M's … this might take a minute.

Smokey Fontaine, best known for his most recent stint as EIC of America, the downtown but high end urban fashion and music mag, has been snagged for the top spot over at Giant. It is a position which has been vacant since Mark Remy (now of Office Pirates) left in April, and which oversized shoes Fontaine hopes to fill.

"We need to be big and feel big in a different way," Fontaine stated. To do that, he'll bring more boldness, both in the photography and the edit, a heightened focus on music reporting, and help attract more A-list celebrities to its pages. Fontaine's first full issue will be its August/September edition.

No word yet as to what will be happening with America (and honestly we would be worried about the employees … except for the fact that the entire office was run by unpaid interns). Luckily for Mr. Fontaine, he won't have to worry about those issues over at Giant — nor will he have to live in fear of his former publisher Damon Dash coming into his office and beating the crap out of him.

Rumor also has it that Giant is working out a merger with Complex, a mag that reaches out to those 10 people who can't get enough of that Ashton Kutcher hip-hop hipster style.

Giant could be looking towards the mag in order to bring a music edge to the pub, in which case Fontaine is a natural choice to guide the Giant sails — and hopefully raise those other (15% newsstand) sales as well.

Giant hires Fontaine as editor in chief [Stephanie D. Smith, Media Week]
"Giant" Merger Rumors — New Editor-in-Chief [Magazine Death Pool]

• Not only has Grammy winning record producer Christian Julian Irwin gone missing, but as luck would have it, his disappearance might be tied to that Nigerian email scheme. Thank god we've got a spam filter.

• While tennis ace Maria Sharapova isn't fighting rumors she's seeing Maroon 5's Adam Levine, her wranglers were in a tizzy when another rumored flame, Andy Roddick, popped up at the launch party for her new fragrance. Publicists insisted they weren't to be photographed together.

• Larry King's "worthwhile" interview with Stacked's Pamela Anderson asked the hard questions, such as "What size are your breasts" and do "they expand on camera?"

• Robert Downey Jr. and fiance Susan Levin won't be marrying at Ron Perelman's East Hampton spread, thanks to people like us publicizing the event. Instead they'll be getting hitched at an undisclosed locale in Amagansett.

• Suburban fashionisto Marc Ecko is watching his Complex magazine masthead crumble, with executive editor Savas Abadsidis quitting just after EIC Jimmy Jellinek flew the coup along with other top staffers.