Entrepreneur Media is no longer for sale, having found no takers for its $200 million asking price. Perhaps in this economic climate, nobody values a company that publishes a magazine about risking it all. [Folio]

Entrepreneur Media owner Peter Shea is looking for a buyer, and has an asking price of $200 million. How did the man behind Entrepreneur magazine arrive at that price? By looking at the sale of Inc. and Fast Company to Gruner + Jahr in 2000 for $365 million. Nevermind that deal was made in 2000, and the titles were later sold to Morningstar honcho Joe Mansueto for a paltry $35 million.

Entrepreneur Media, publisher of Entrepreneur magazine and Entrepreneur.com, is putting itself on the "find me a sugar daddy" block with a rumored asking price of $200 million. The usual suspects (Time Inc., Yahoo) are expected to show up in the receiving line, drawn by the profitability of the company's online operations. And then there is the "cons" column "But the company and its website have seen their fair share of controversies, including allegations of buying traffic for its website using pop-unders. Also, the parent company has been in the middle of some lawsuits and allegations about trying to appropriate the word 'Entrepreneur,' and some lawsuits have followed, including one earlier this month. A lawsuit was filed alleging that it defrauded the U.S. Patent and Trademark Office while wrangling for control of the name 'Entrepreneur Expo.'"