To get us interested in sports, you're gonna need to throw a doping or dog fighting scandal at us — and maybe we'll flinch. Unless, of course, you're the New York Yankees and you're trying to unload your in-house broadcast network that, when it launched, you touted as the pitcher's meow. Now Fortune cutie Tim Arango and fellow byliner Jon Birger break news that the YES Network is being shopped around, even if all parties involved won't own up to it.

Co-owners Goldman Sachs and former New Jersey Nets owner Ray Chambers are looking to dump their shares and cash out, while the Yankees, supposedly want to keep playing ball with their 36 percent share. But with the asking price somewhere in the neighborhood of $3-3.5 billion, that new $1.2 billion stadium to pay for (less the city's subsidies), plus that expensive roster of players they insist on maintaining, perhaps selling off is the only viable option. And potential bidders like Comcast, for sure, would love to add it to their line-up of extra fees to charge you with.