While Court TV may have cleaned up its heinous marketing ploy of a site SaveMyHusband.com – catch up here – they've done little to clean up their ad campaign promoting the site. The network is running ads (like the one here, from Blogads) that make no mention that all of this is a ruse to collect your personal (and marketable) information.
"It's really a disgusting promotion," snipes a TV insider from a competing network. "You think they would've taken it down by now, but Applebee's and Suzuki are probably paying a fortune to be a part of it, and they don't want to have to cancel the whole thing and have to run a make-good."
After Thursday's muted outrage over SaveMyHusband.com, Court TV has added "dramatization" disclaimers on its videos.
The website, of course, is where a one "Christina Goodis" pleads with visitors to help find her kidnapped husband. And even though Court TV's branding (and Applebee and Suzuki sponsorships) could be found on the site, an unknowing visitor could be tricked into thinking the site was actually about a woman who needs your help finding her husband. There's the fake footage of said husband being kidnapped, and video cries from "Christina" herself.
Except now Court TV has gone the extra step to make sure you're (a little) more aware of what you're getting yourself into.
Visitors logging on to SaveMyHusband.com would be hard pressed to miss the "Court TV, Seriously Entertaining" bulletin board item on the homepage. Even still, we've heard from some TV insiders (at competing networks, of course) that the site – which features video pleas from a one "Christina Goodis" whose scientist husband "Andrew" has been kidnapped, and she needs your help – hasn't done enough to separate fact from fiction. CONTINUED »
Editorial Director
