
Comcast is buying shopping newsletter DailyCandy for $125 million, which is either a sign that old media is finally "getting it," or that old media can still be convinced to buy things at inflated prices. But in case you needed another signal that old media actually does not get it, look no further than VH1's new blog Scandalist, which launched this week. Not only did its namers take a cue from Web 1.0 (see: Gothamist), but the nature of the site — celebrities, involved in scandals, oooh! — represents a three-years-too-late attempt to join the fray of celeb blog gossip with an insta-tired brand and exactly nothing new to bring to the table, except some traffic dumping from VH1's homepage (which is how AOL drives traffic to any of its dozens of un-read weblogs). Also: It's a lesson VH1 should've already learned. CONTINUED »