Finally - some closure in South Carolina’s “So Gay” advert scandal.
Thanks to the Freedom of Information Act, we all now have an inside view as to what went down after the State’s tourism officials first heard of the controversial ad, which had been designed and distributed in London:
South Carolina’s “So Gay” ad scandal continues to stink.
State tourism officials claim the ad, which they refused to fund, was approved by a “low-level employee.” Advertising agents in the know, however, tell a very different tale:
South Carolina’s gay no more. Well, their tourism board isn’t, anyway.
Hoping to profit on the pink dollar, an eager beaver state tourism agent signed up with London-based Amro Worldwide to market the Palmetto State to the gays. South Carolina would have joined London, Atlanta, New Orleans and a host of other cities in the “So Gay” campaign.
The deal, however, would require the state to pay $1.4 million, as well as cost about $5,000 from the tourism agency.
Conservative politicians were displeased, to say the least, and squashed the plan…
