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The Biggest Loser
Despite Viewable Evidence, Product Placement Declines on TV
No longer subliminally sold sugar water

All those Vitamin Water plugs during the Gossip Girl premiere were hella annoying, but they may be part of a dying trend: Product placement dropped 15% this season according to Nielsen, the guys in the know about stuff like this.

One reason given for the decline of not-so-subtle marketing is the writer's strike, which halted programs during the Jan-Feb season. But! The lack of scripted programming actually made way for more reality shows, which in general feature more carefully promoted Coca-Cola and Lean Cuisine menus then your average teen drama on the CW. Also: When will the writers strike stop being an excuse for every malady in TV?

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Reality (Sound)bites
Guess what? People on TV are stupid

Every week, a bunch of “real” people say really stupid things on reality TV. We dispatch Intern Whitney to find the ten stupidest.

10. "Prom in New Jersey is basically everyone goes tanning and steals booze from their parents." — Kevin, Project Runway

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