Tips, Links & Comments
tattle@jossip.com
Editorial Director
David Hauslaib

Managing Editor
Cord Jefferson

Editor
Drew Grant

Publisher
Jossip Initiatives
Rates, RFPs & Inquiries
Brandon Schultz
US Open
What Really Gets Anna Wintour Excited

No, it is not fashion that gets Anna Wintour excited. Fashion is work. Play? Now that excites the high-maintenance editor. At left, Ms. Wintour attends the U.S. Open on Sept. 2 to watch her BFF Roger Federer. She was also there yesterday (but why does NOBODY HAVE A PICTURE?), when Federer won his fifth straight U.S. Open title beating Andy Murray, after a spat of rain delayed the match; it also forced Wintour to miss the 5pm show from Proenza Schouler, the label she arguably put on the radar. But here is Wintour later in the day yesterday, at Marc Jacobs' 9pm show, where she's not having fun. Boys in shorts: Yea! Girls in dresses: Boo!

Tennis Is Only Interesting When It's Boxing
Nike's intra-athletics marketing strategy

Nike, America needs to talk to you. Maybe it's because you're afraid of a post-Olympics drop in sports fever, but you should know better than trying to change the game of tennis into something it's not. Specifically, another sport entirely: boxing.

Last night, Nike hosted a kick-off for the Open with "Grapple in the Apple" (ugh), a boxing-esque PR stunt that is, one assumes, to draw interest and coverage to the sport. Conveniently, the sports brand has endorsement deals with both Roger Federer and Rafa Nadal, who just happen to be tennis' biggest rivalry at the moment. This means they can sponsor a showdown between the No. 1 and No. 2 players in the sport. And they've gone and hired frazzle-haired Don King to host the thing.

Completing the boxing metaphor, then, are the nicknames slapped on the players: Roger "The Magician of Precision" Federer and Rafa "Matador of Spin" Nadal." Ew.

CONTINUED »

What's The Deal With All These Horribly Awkward Interviews?
USA's Michael Balkan Pulls A Merry Miller, Has 'Worst Interview Ever' With Jerry Seinfeld, Larry David

Last night, we had a couple of fashion parties to attend and as a result, we missed another exhilarating night of primetime tennis. Thankfully, we'd programmed our DVR to record it, mostly because owing to our joint crush on Andy Roddick (Mandy Moore's ex) and Roger Federer (Anna Wintour's masturbatory fantasy) and eagerly flipped on the television this morning lest we inadvertently stumble across an article telling us who won.

Unfortunately, in order to get up to the Roddick/Federer match we first had to fast-forward through what seemed like a never-ending battle between Venus Williams and her quarter-finals opponent, Jelena Jankovic.

At one point we paused to yawn and check the score (Jankovic was up 6-4, 1-0) and that's when we stumbled upon what would prove to be the highlight of an unbelievable match, namely: a live interview with Jerry Seinfeld and the notoriously reclusive Larry David, who just happened to be watching from the stands.

CONTINUED »

Of All The Free Nike Shirts In All The World, James Blake And Stefan Koubek Had To Pick The Same One

What's the only thing worse than losing a grueling four-set match to notorious choke-artist James Blake in the second round of the US Open? Losing a grueling four-set match to notorious choke-artist James Blake in the second round of the US Open … while wearing the EXACT SAME OUTFIT.

Earlier:
US Open Fashion Week Preview

Quoted
Maria Sharapova Is Very Upset
I could sit here and blame the wind and blame my opponent. But there are no excuses. I'm not going to throw myself a pity party here.

–Maria Sharapova, after losing unexpectedly to teenager Agnieszka Radwanska in the third round of the US Open

Jossip Home | Advertise | Copyright 2009 Jossip Initiatives