VNU Planning to Spell Billboard in Mandarin

Vogue may have jumped to the Chinese market two years ago, but now it's music trade Billboard that's getting the fever. We hear the VNU publication – you know, the one ran a chainsaw through its masthead last fall – is launching a Chinese edition, and that a team of editors is either on their way or about to leave for China to set up shop. All it took was the Chinese government saying yes to a company that once hoped Paris Hilton and Britney Spears would co-host its awards show.
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